Wednesday, August 4, 2010

Mad Men & Twitter

Since you all know what a fan of Mad Men I am, it shouldn't surprise you that I post my thoughts on the Mad Men hashtag (I am trying to get my nickname for Pete Campbell (The Peasel) to catch on.  Well, after a few postings this week, I got an email telling me that Peggy Olsen was following me and then the next day, Don Draper was following me.  Their posts are pretty funny, and I have to say as a fan of the show, I found this to be somewhat flattering.  It definitely engages me as a user, and I also want to continue the conversation.  I'm wondering if this is just me that finds this clever or is this a smart strategy.
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1 comment:

Cassandra said...

Just my two cents, I'd say this is a good strategy to keep you engaged. Insomuch as Peggy and Don actually stay in character, or give you hints about the show, or otherwise provide new content to your Tweets, I think it's a good idea.

Often it's so hard to disclose your personal life on social media in order to have that connection and "relationship" with your customers. But this way Mad Men can be completely open and candid, without actually disclosing their personal lives.

August 13, 2010 at 6:31 AM

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