Sunday, January 30, 2011

How Videos Go Viral

I have alway wondered how the latest YouTube video goes from obscurity to millions of views. Mashable posted an infographic offering some explanation, but I think its still partly luck. I'm sure seo also contributes to what makes a video go viral. The infograph breaks down social video watching by region and finds that the South watches more viral videos than any other. I would be curious to find more social media stats by region.

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2 comments:

Professor Pallavi Kumar said...

Stay tuned for our class in March. There is actually a statistical equation that explains it (but I'll be honest - it doesn't make much sense to me!). I think you are right - part of it is pure luck. Your link didn't work by the way - can you repost? Thanks!

January 30, 2011 at 7:24 PM
slade said...

Such a great question, and practically the holy grail for marketers. If only there were a simple explanation...

January 31, 2011 at 7:54 AM

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