Sunday, July 25, 2010

The Wayback Machine


As a kid, I watched Peabody and Sherman go back in time and check out twisted history, it was always entertaining, and while silly, the idea of twisted history similar to how we look at the Internet.

In the Internet sea there are few rocks. Have you ever been exploring the Internet in search of a page that you absolutely know exists and you just can't seem to find it?

The internet is constantly changing. It's in the Internet's DNA. Everything is updating and re-evaluating, deleting and adding. Google or Bing are really amazing resources to show you what the internet has now, but what about what the internet had back then? Do you even know how to look back in to Interwebs' past?

This week, I was auditing Bloom Grocery's social media and website, however, near the end of the week-long project, Bloom updated their outreach. This update, aside from adding exactly what I was recommending, changed their website. What does one do? How do we go back? This is where Archive.org's Wayback Machine is useful.

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1 comment:

Katherine Brick said...

Trace, your observation brings up an interesting question: Since the Internet is constantly changing and evolving, are we losing historical content by posting everything digitally? Luckily, for now, books are being made in print first before being posted by Google Books or sold to be uploaded onto tablet devices. But, I could easily see a future where that doesn't happen, and books, historical documents, transcripts of recordings, etc. are only posted online. Since online material expires, will we lose part of our history with it?