Saturday, March 19, 2011

Make Sure You’re Logged Into the Right Social Media Address

Similar to the pitfalls of e-mail communication like mistakenly clicking the “Reply to All” selection instead of the “Reply” selection, mistakenly choosing your Twitter business account to send a personal tweet can have similar consequences. Read what happened as the result of a Chrysler contractor’s tweet he thought he was sending from his personal Twitter account, but which was actually sent through Chrysler’s Twitter account. The obvious take-away: Best to double check your social media location before pressing the “send” button.
Posted by at

1 comment:

slade said...

Obviously, tweeting that from Chrysler's account was a huge mistake on this guy's part. But honestly, I would think it would be pretty damn inappropriate for him to tweet something like that even from his own account, given that he is effectively a spokesperson for company. Perhaps nobody would have noticed (or put one and one together that he's the guy behind Chrysler's tweets) if he'd done what he intended to and posted it himself. But, if anybody had, that too could have come back to bite him. It's so important to be careful what you put out there, even on a personal or theoretically private medium. These days everything you do is a reflection on your professionalism.

March 20, 2011 at 10:36 AM

Post a Comment

Subscribe to: Post Comments (Atom)