Wednesday, March 16, 2011

The Making of a Viral Video: Rebecca Black Edition

...so apparently I missed something major over the last week or so, since about 10 minutes ago is the first I'd ever heard of this Rebecca Black character. Despite her being a trending topic on Twitter, and her video being posted all over facebook, I somehow missed the whole thing. But today one of my roommates showed me her "music" video, and I was completely shocked to find out it had more than 9 million hits. How does something like this happen? How does a video this awful become a national sensation?

Well, as per usual, Mashable has the answer. It's a lot like what we talked about in class. It seems that her video just managed to catch the attention of a few people who happen to have thousands of Twitter followers they tweeted the link to. And thus, a viral video internet sensation was made.

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